The new organiser keeps the Toniebox safe during journeys, while offering space for Tonies, USB charging stations, headphones and more.
The company has also unveiled new arrivals to the Tonie offering with CoComelon, PJ Masks and Doc McStuffins.
The organiser attaches to the car seat, but also includes a detachable pouch so that children can carry it separately. The pouch has space for two to three Tonies, and a few treats, and is also robust and easy to clean.
With a battery life of seven hours once fully charged, the Toniebox gives access to hundreds of stories and songs, making it ideal as a travel companion.
Pinky Laing, partnership and PR Manager at Tonies, says: “We’re forever on a mission to entertain and educate little ones while making parents’ lives easier. The new Car Organiser with Yeti Pouch will alleviate backseat boredom, making the Toniebox the must-have essential for car journeys this summer and beyond to keep all your Tonies organised and not all over the floor.”
Meanwhile, the range of Tonies on offer has also expanded with new arrivals of five new characters from three TV shows. Doc McStuffins, and three new PJ Masks Tonies, including Owlette, Catboy, and Gekko, join JJ from CoComelon in the new offering.
Th PJ Masks and CoComelon tonies run for 40 minutes, while the Doc McStuffins content is 27 minutes long, and the new tonies feature stories and music.
Pinky continued: “We are super excited to welcome CoComelon, PJ Masks and Doc McStuffins to our family of Tonies, expanding our huge variety of content for preschool-age children. Little ones will love singing along to catchy songs and listening to familiar stories packed full of adventure. These characters also have play value all of their own, sparking imagination and inspiring independent play.”