Swedish outdoor lifestyle brand Thule has opened its first standalone locations in the UK, designed as immersive destinations for families, outdoor enthusiasts, cyclists and pet lovers.
The store openings – in Covent Garden, London, and Kingston – mark a significant step in Thule’s global expansion and a deeper investment in the UK market. Strategically located in two high-footfall areas, the new stores aim to strengthen Thule’s connection with the local community while showcasing the brand’s commitment to supporting active lifestyles.
“We’re so excited to bring Thule’s world of exploration to these buzzing London neighbourhoods,” says Johan Lindell, head of Thule Stores. “The response from our UK customers has already been incredible. These stores are built with them in mind – places to explore, get advice and find the gear they need for unforgettable adventures.”
More than just retail spaces, Thule’s new stores are designed as hands-on experiences where visitors can interact with the full range of Thule products, from strollers and award-winning car seats, to roof racks and carriers, bike and outdoor equipment and pet products.
Visitors can also expect expert in-store guidance, product demonstrations and personalised recommendations from Thule’s knowledgeable team.
