London-based Pepi Collection has become the newest addition to the Alliance – a coalition of the UK’s reusable nappy brands.
Pepi Collection was founded by mum of two Daniella Walters in 2019 and has gone from strength to strength as reusable nappies become an ever more popular choice for cost and climate conscious parents.
The Nappy Alliance promotes the benefits of reusable nappies and greater choice for parents, while providing information and support to policymakers, healthcare professionals, parents and others.
The latest member joins brands such as Baba+Boo, Muslinz, Little Lamb, Bambino Mio and The Nappy Guru.
Pepi Collection founder, Daniella, commented: “Pepi Collection are proud to be joining The Nappy Alliance and we’re excited to be working with the top independent providers of reusable nappies in the UK. By being a member of the Alliance, we’re promoting the economic and environmental benefits of reusable nappies and greater consumer choice for new parents to a wider audience of not only parents and caregivers, but decision-makers too.”
Nappy Alliance founder and chair, Guy Schanschieff, added: “I’m delighted to welcome Pepi Collection to The Nappy Alliance. Daniella is a fantastic ambassador for the industry and a great example of a purpose-led small business, and we’re looking forward to working with her.”
The Nappy Alliance will be taking part in Reusable Nappy Week 2022, which runs from 25 April to 1 May.