The partnership is part of the Moomins’ 80th anniversary celebrations in 2025 and marks

Swedish childrenswear brand, PO.P (Polarn O. Pyret) has appointed Sara Sjöberg as its new ch

PO.P (formally Polarn O. Pyret) has launched its PO.P Second Hand initiative in two sto

We’ll be back on Tuesday 2 January 2024… until then, we round up some

The Swedish childrenswear brand was crowned winner of the prestigious Best Circularity Initiative.

Having successfully rolled out its Second-Hand initiative across its entire clothing collection, the brand

Ahead of the childrenswear brand Polarn O. Pyret’s (POP) SS23 launch, it has reached

The Swedish kids clothing brand’s in-house destination for PO.P Second Hand is now available

The kidswear brand is on the cusp of completing a circular fashion model as