Premium Scandinavian children and nursery brand Stokke opened its first European store in London last month.
Located in Westfield London – one of the capital’s prime shopping destinations and Europe’s largest shopping centre – the new store will showcase the full Stokke collection while giving shoppers a complete brand and product experience.
With over 3,500 retail partners in more than 80 markets, Stokke is focusing on metropolitan cities to further strengthen its brand awareness whilst delivering the ultimate purchasing experience to all customers.
“We have a successful concept that transforms the brand experience and grows the business,” said Stokke ceo Jacob Østerhaab. “Westfield London is the most obvious place to start this journey in Europe.”
The #StokkeLondon store has been designed with a flexible layout to accommodate regular in-store consumer events which will be hosted by leading pregnancy, birth and baby experts throughout the year.
