As the experts in the travel system and car seat market, retailers are the link between new parents and the nursery industry, and provide invaluable insight into buying habits, key considerations and the challenges in selling to new parents. Progressive Preschool sat down with some key indies to find out the current situation.
It’s been a turbulent few years for retail to say the least, but with babies still being born and new parents needing to kit themselves out, they have adapted and found new ways of supporting consumers, and are now emerging stronger than ever before.
The current situation across all industries is creating challenges with selling big ticket items like travel systems and car seats, and as such price was the word on everyone’s lips when we spoke to retailers.
To read the full feature in our Ultimate guide to pushchairs and car seats retailing, simply click here.