Campaign will see a variety of everyday heroes created as exclusive figures.
Playmobil is creating a special series of figures of everyday heroes in aid of the NHS Charities Together campaign.
The special charity initiative will aim to be a thank you to every key worker playing an essential role during the COVID-19 pandemic.
The range of figures will initially comprise a nurse, cashier and emergency paediatrician.
“With this campaign, Playmobil will be making an active contribution to support those working on the frontline in the fight against coronavirus,” said Jamie Dickinson, marketing and display manager at Playmobil. “As well as raising vital funds for NHS Charities Together, we have also released a series of awareness animations for children, educating them on coronavirus, the importance of social distancing and celebrating our everyday heroes.”
The exclusive figures are available from the Playmobil online store, priced at £3.99. All sales profits will be donated to NHS Charities Together.