Sarah Ashby joined the nursery retailer last month, following a four year role at Asda.
Sarah’s latest position at Asda was senior director of finance – projects and M&A, and she currently sits on the grocer’s Foundation board as a trustee.
Sarah’s previous experience prior to Asda includes FMCG companies such as Procter & Gamble, where she was global internal audit – EMEA selling specialist; The Kraft Heinz company, where she held the position of senior financial accounting manager; and Pladis, as finance director for McVitie’s Cakes.
The announcement follows news last month, that Mamas & Papas is embarking on UK and international growth, as it plans ten more concessions in 2024, with plans to expand across Indonesia, Thailand and Spain.