Lottie Dottie Chicken struts into the UK

Brazilian preschool brand making in-roads into UK and US markets with WildBrain.

Brazilian preschool brand Lottie Dottie Chicken is set to say “hola!” to audiences in the UK and US.

WildBrain – a digital kids’ network and studio – has secured a deal with brand owners Bromelia Productions to manage Lottie Dottie Chicken’s English language YouTube channels.

It has also been charged with launching season one of the new Lottie Dottie Chicken YouTube miniseries in the territories, with a focus on increasing visibility for the brand among English-speaking audiences.

Aimed from children aged from six months, Lottie Dottie Chicken launched on YouTube in 2006 and has amassed more than 20.4 million subscribers across its ten language channels.

In May 2018, it garnered more than 420 million monthly views across all of its channels.

“Lottie Dottie Chicken is a Brazilian success story and we’re delighted to help drive its future growth with English-speaking audiences,” said Michael Carroll, business development manager at WildBrain.

“WildBrain has proven experience managing and growing English YouTube channels on behalf of international brands, and we’re confident we can deliver the same great content that Brazilian children love to audiences in the US and UK, too.”

Juliano Prado, producer and co-creator of Lottie Dottie Chicken, added: “This agreement with WildBrain is exactly the right strategic move for us.”

MORE NEWS
GlennMoorePPSA500x500
 
Comedian, actor, Edinburgh Comedy Award nominee and one of the best and most prolific joke writers in the country, Glenn will be taking charge of proceedings at the Royal Lancaster London on Tuesday 12 November....
SmythsHeroToys500x500
 
Smyths Toys Superstores has named a number of preschool brands among its Hero Toys for Christmas 2024....
TIAAwards500x500
 
Retailers can compete nationally in like-for-like categories and can apply in more than one category, if applicable....
PaddingtonGap500x500
 
Gap is collaborating with the Paddington brand on a limited edition capsule collection of baby and toddler wear to celebrate the release of Paddington in Peru, which hits UK cinemas on 8 November....
MisirliPPSA500x500
 
Christine Roberts, head of licensing at Misirli, explains why the company supports the Progressive Preschool Awards....
JoolzHubnew500x500
 
The Joolz Hub² has been designed to meet the needs of urban parents, with a space-saving design shaped and refined following a survey of 5,000 parents....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.