The online kids’ retailer will be donating stock and returns to the London-based family charity, Little Village, throughout 2023.
Kidly is increasing its eco commitments with a new charity partner for the coming year. In an ongoing drive to embed sustainability throughout its supply chain, Kidly will be donating samples, remaindered stock, and a large number of new and returned clothes, toys, and kids equipment, to Little Village‘s network of London-based baby banks and support hubs.
In addition, the company has already donated hundreds of toys to Little Village this Christmas. And to add practical support, Kidly employees have been volunteering at Little Village’s baby banks, sorting and packing donations, ready to ship to families in need.
Lydia Edwards, Little Village’s corporate partnerships manager, said: “We’re really pleased to be partnering with Kidly during 2023. We’re often short of stock – and volunteers – and if we don’t have either, we can’t help anyone.
“Knowing we’re going to get a constant flow of great quality new items from Kidly all year, will make a real difference to so many families.”
Kidly ceo and founder, James Hart, added: “There’s so much to admire about Little Village: they’ve got sustainability at their heart and the way their baby banks support families in need is really inspiring. As a business, we constantly strive to make sure nothing we make or sell goes unused and we’re always trying to find ways to help young families, especially the vulnerable. So we’re very excited about this new partnership and the good it will do this coming year.”
