Joie and LFC unite to spread Christmas magic

As part of Liverpool FC’s annual Operation Christmas Magic campaign, Joie has donated £4,500 worth of pushchairs to five LFC Foundation community hubs.

Operations Christmas Magic is the club’s annual campaign which supports its local communities, neighbours and fans through a range of Christmas activities, with the aim of making a difference in areas of need during the festive period and beyond.

Families for the community hubs from across the Liverpool City region were invited to attend a festive play and stay session at Anfield Sports and Community Centre.

The families enjoyed a festive welcome from club mascot Mighty Red, soft play, games and Christmas crafts.

Reds legend Phil Thompson, also paid a visit to the hub, and then presented the pushchairs on behalf of Joie.

Phil commented: “I am delighted to be able to make this presentation on behalf of Joie – an organisation that has been supporting the Liverpool community as as LFC partner for six years through a range of initiatives.

“We know this time of year can be hard for families, especially at the moment, so it’s fantastic to see the LFC family come together as part of Operation Christmas Magic to spread some festive cheer.”

David Welsh, Joie managing director, added: “At Joie, family is at the very heart of everything we do, so we are honoured to be able to support this amazing cause at what can be a difficult time of year for families in need.”

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