Series of stop-motion animated shorts launching on YouTube for property.
Hasbro has launched new content inspired by its Play-Doh brand on YouTube.
The Play-Doh Show is a series of animated stop-motion shorts which follow the daily adventures of the Doh-Doh characters.
Debuting every Tuesday for the rest of the year – and featuring animations made exclusively from Play-Doh – the episodes will focus on themes such as birthday parties, going back to school and pets.
“Through the use of colourful stop motion animation, we’re thrilled to introduce our fans to an exciting new world of creative possibilities and storytelling,” said Adam Kleinman, Hasbro’s senior director of global brand marketing. “[The show] will provide inspiration for kids’ own creative masterpieces.”
