The Good Toy Guide – founded by psychologist and play expert, Dr Amanda Gummer – is celebrating its 10th anniversary this month with a host of consumer and trade promotional activities.
A host of playful promotions for both consumer and trade audiences will mark a decade of play with a £10,000 trade services giveaway open to the industry to kick off celebrations.
Four winners will each receive a prize value of up to £2,500 which can be recouped across each of the four areas of the business: research and insight, consultancy and training, accreditation or marketing support.
“I love the quote from George Bernard Shaw, ‘we don’t stop playing because we grow old, we grow old because we stop playing’ – which is probably why it seems like only yesterday since I embarked on a mission to make the world more playful and launched the Good Toy Guide,” commented Amanda. “Our core business objective remains dedicated to ensuring that every child can develop the skills they need to thrive during a happy healthy childhood, so I’m thrilled to announce as part of our anniversary month celebrations we’re giving away £10K worth of our consultancy, accreditation and marketing services to the industry to continue our mission.”
In addition, there will be ten days of giveaways across the company’s social channels with the chance for consumers to win £1,000s of Good Toy Guide prizes. These will be unveiled each day from 7 March and will increase in value over the ten days, ending on 16 March.
To take part in the celebrations, simply follow the LinkedIn channel to remain to up to date with ways to enter.
