Hi Varsha! The INDX Kidswear show opens this weekend – how exciting is this week for you? Can you sit back and relax now all the hard work is done?
“This is a very exciting time for INDX as we are now the largest kidswear tradeshow in the UK. The show has been expanded to cover two showrooms and now attracts over 160 brands. There is lots still do though, from promoting the show to supervising the showroom builds and set up. With the weather so lovely outside, I know where I’d like to be sitting and relaxing! But that will have to wait until after the event.”
INDX Kids show co-ordinator
That all sounds exhausting! Do you expect to see a boost in visitor numbers as a result of the bigger show?
“The preshow registration figures are very encouraging and to date the buyer numbers are on par with last season. The last week before the event historically sees registrations increase by 20% so we are expecting visitor numbers to be higher than any previous spring summer show. I think I am the only person in the UK wishing for it to rain on Sunday!”
There are some great new exhibitors lined up for this show, as well as some key major brands. Who should we keep an eye out for?
“The brand offering at INDX Kids has changed significantly over the last two years and we are delighted to be attracting many leading names from Europe and the UK. The occasionwear collections continue to be strong and ethically sourced and sustainable brands is a rapidly growing are. The most exciting development is the introduction of footwear in to the brand offering.”
Do you have a personal favourite collection for this season?
“The footwear offer is a new venture for INDX and there are fun and fashionable ranges from Chipmunk, beautiful flip flops, pumps and sandals from Grendene Kids and if you can bring yourself to think winter – Just Sheepskin and Totes have everything to keep those toes toastie.”
And finally, what would you say to any retailers who are still undecided about coming along?
“If you are a serious kidswear buyer and want to visit an event that is both professional, relaxed and designed with the visitor in mind – register for INDX. Waiting for you are over 160 brands under one roof, free parking, complimentary refreshments and a free lunch!”
Well we’re sold. See you there Varsha, hope you have a great show!
