New collaboration includes baby carriers, doll carriers and baby sleep products.
Baby carrier company Ergobaby is teaming up with Sanrio’s Hello Kitty brand for a new limited edition collection in the US.
Two Hello Kitty designs have been created for both the award-winning Omni 360 All-In-One Baby Carrier and the Adapt Multi-position Baby Carrier styles.
The Ergobaby Hello Kitty Classic design features Hello Kitty with her red bow and signature blue dress, printed on the carrier lining, and paired with a marine blue canvas body.
The collection also includes the Ergobaby Hello Kitty Play Time carrier design, a whimsical printed white lining featuring gumballs, umbrellas, apples and tea, with contrasting soft pink canvas body covered with white bows and polka dots.
In addition, the Hello Kitty Classic and Play Time prints will also be available as limited edition doll carriers.
The collection will also include sleep products with two designs for both the Swaddler (newborn to three months) and Sleeping Bag (newborn to six months). The two prints are Sail Away – featuring a nautical theme – and Head in the Clouds, which includes bows, milk bottles and teddy bears sprinkled among cloud-like shaped letters.