Flagship Sylvanian Families brand updating its loyalty scheme with two in-store promotional campaigns.
EPOCH making toys is increasing its support for independent retails in the run up to October half term and the Christmas shopping period.
Its flagship brand Sylvanian Families is updating its loyalty scheme with two in-store promotional campaigns, aimed at boosting sales and driving collectability of the range.
With support for local high street retailers being crucial during the current fragile retail climate, EPOCH is hoping to encourage shoppers back to the high street in the run up to the important Q4 period, with in-store POS for all participating stores to accompany the promotional campaigns.
Refreshed reward cards have been sent out to all participating independent retailers, in time for October half term purchases.
With every in-store purchase of a Sylvanian Families product worth £20 or more, customers can earn a sticker on their reward card. Once the customer has collected five stickers, they can redeem their card for a free Sylvanian Families product – choosing from an improved selection of Sweet Raspberry Home, Family Cruising Car, Woolly Alpaca Family, Striped Cat Family or Yellow Labrador Family.
Each card already has the first sticker included for free to encourage further collecting.
In addition, EPOCH making toys is also supporting participating independent retailers with a new giveaway promotion, of a free Baby Collectables Blind Bag with every £15 or more spent in-store. There are three series of Baby Collectables for fans to choose from.