Parents can now purchase BIBS Denmark products at Boots, both in-store and online.
The new retail partnership is a significant step for BIBS in making its products more accessible to parents across the UK.
Sustainability and innovation remain at the forefront of BIBS’ offering. The brand’s signature pacifiers, which have been a global favourite for decades, are available along with a curated online selection of bottles and accessories designed with both baby and parent in mind.
The Boots launch is part of BIBS’ broader growth strategy, reinforcing its position as a go-to baby brand in the UK and beyond.
As it continues to expand into major retailers, it remains focused on delivering premium baby essentials that combine aesthetics with practicality, helping parents make the best choices for their little ones.
