bébélephant welcomes Stuckies to its portfolio

bébélephant has been appointed as the UK distributor for the Swedish premium solutionwear brand, Stuckies.

Created by a mother in Stockholm who was inspired by her own day to day parenting issues, the design of Stuckies aims to offer tried and tested solutions to everyday issues such as ‘the socks that actually stay on’ and easy change swimwear.

“We researched potential partners in the UK and were impressed by the work ethos and commitment to the environment of bébélephant,” commented Celina Lorén Saffar, founder of Stuckies. “We met up in London recently, and our initial impressions were confirmed. We very much look forward to working with the team at bébélephant in successfully launching our brand in the UK.”

Elliot Bishop, md of bébélephant, continued: “This is a really premium and gorgeous brand that we can’t wait to start working with. Celina’s commitment to end over consumption and care for environmental issues struck a chord with all of our team – and which parent doesn’t want a pair of socks that stays up too! We look forward to introducing the range to UK babies.”

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