The babycare brand has announced the launch of its new organic collection on 9 May, 2022.
Consciously curated, the collection is made exclusively using 100% organic cotton muslin and is the first collection by aden + anais to be GOTS certified, meaning it produces to the strictest ecological, social and processing standards.
Across the designs, the colour palette is delicate and soft, inspired by the forest in warm tones of blue, wheat, grey, sage, blush and amber, and comprises three distinctive hand printed designs – animal kingdom, earthly and outdoors.
Animal Kingdom is a classic, gender neutral collection with a range of animal themed prints including lion, elephant, turtle and zebra.
The Earthly collection is a collection of prints in pastel pink, blue and grey with hand drawn flowers, butterflies and mushrooms.
Outdoors is a range of prints in blue and grey with forest themes including trees, deer, squirrels, owls and mushrooms.
Each collection comprises four and two pack swaddles, burpy bibs, a dream blanket, musys, and a classic sleeping bag in three sizes.
As part of its commitment to sustainability, aden + anais has said all future collections will be made using the same 100% organic cotton.
