Aden + Anais continues expansion into playtime category

Aden + Anais is expanding its collection of playtime products further with the introduction of the Baby Activity Gym.

The Baby Activity Gym is made using Aden + Anais’ signature 100% cotton muslin and is designed to inspire babies to play, learn and explore safely.

With 30+ developmental benefits, the gym encourage babies to learn through play as they discover the animals, colours and textures. From lying on their back to tummy time and sitting up, the activity gym provides sensory exploration for every stage of development.

The plush tummy time pillow is key to helping babies develop strong neck and core muscles while promoting gross motor skills. The eco-friendly, Scandi-inspired sustainable birch wood arches suspend three detachable toys to support fine motor development, including an elephant head with over-sized crinkly ears, a zebra head with birch wood grab and teething ring and a flamingo with sensory silky legs. In the centre, there’s a mirror to hone cognitive skills including self-discovery.

Measuring 81cm in diameter, the activity gym provides lots of space to play and discover. The luxurious cotton muslin mat features hand drawn animal characters in soft shades of pink, purple and blue, designed to complement any nursery decor.

Manufactured form a 100% cotton canvas and 100% hypo-allergenic poly fill, both the mat and the pillow are machine washable, and the gym is created free from phthalates, lead, cadmium and formaldehyde. The Baby Activity Gym retails at £90.

 

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