Elodie returns to its roots for AW24 collection

Featuring woodland animals and plant prints in soft muted colours, the latest collection from design-driven baby and children’s brand Elodie is inspired by ‘The Fairytale Forest’.

Evoking a magical place “where the streams are lined with silver, the acorns grow tall, and all the little animals have stories to tell”, the nature-collection includes pramsuits and footmuffs, bunny mittens and winter bonnets, soothers embellished with woodland creatures and changing bags in fern-printed fabric, in tones of earthy brown, green, lilac and frosted silver.

“With ‘Fairytale Forest’ we have gone back to our roots,” commented Linda Sätterström, Elodie’s founder and creative director. “It has been wonderful to create something so ‘Core Elodie’ that many of our fans will appreciate and recognise. Trendy colour combinations and playful prints are elements that Elodie is known and loved for.”

The Elodie AW24 collection is available now online and at selected retailers.

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