My Little Swim Suit uses the same character designs as the company’s potty training range.
Made using a UPF 50+ fabric and designed with a unique high back shaped neckline and extended hat flat, the new swimwear provides additional protection from UV rays.
My Little sunsuit retails as part of two piece set with a peaked kepi hat to reduce glare from the sun. The unique popper fastenings to the neckline and hat help avoid hat loss and keep the hat on.
The familiar, friendly characters and fun front and back prints encourage children to wear their new playful swimwear.
The swimsuits’ bright colours have been specially chosen and designed to standout in water and keep your child visible and safe in the pool or on the beach.
Available in sizes 18-24 months, 2-3 years and 3-4 years.
Founder, Amanda Jenner, commented: “As it was Drowning Prevention Week last week, we decided to launch out new innovative swimsuits. Using our well recognised characters and ensuring the bright colours for safety when your little one is in the water.
“I have always been conscious of children receiving harmful rays on their neck, so I designed a unique high neck to prevent them from harmful rays. I wanted to make the My Little Swimsuits fun and dressing up in their favourite characters and also making them UPF 50.”