Victoria Hampson, co-founder of Natural Baby Shower has made it to number 35 on the list.
E2E 100 shines a spotlight on innovators and changemakers across the UK, highlighting their ideas and celebrating their drives for positive change.
E2E, in association with The Independent, has unveiled the E2E Female 100 list – an index recognising the exceptional achievements of the fastest-growing female-led or founded businesses in the UK, based on their growth rates over the last three years.
Writing about Victoria, the guide said: ‘Natural Baby Shower is an award-winning retailer offering eco-friendly products for parents, alongside tailored advice from experts. More than 15 years ago, Victoria followed her passion to create a business providing parents with natural and sustainable baby products that would benefit families – and the planet.
‘Victoria’s focus has always been on fostering an atmosphere of integrity within the company, where every team member feels part of one family. She aims to lead by example rather than at arm’s length, and no customer query goes unanswered.’