Sandbox Group has partnered with Alpha Group on a new Super Wings education app for children aged three and above.
The new app will be developed by Spain-based company, Edujoy – part of the Sandbox Group’s Gaming arm – which has over 100 games educational games for babies, toddlers and kids up to eight years old under its belt.
The deal was brokered by bRAND-WARD.
With an established track record of launching IP-based kids apps, Edujoy has collaborated with a number of children’s brands including Masha and the Bear and Hello Kitty. Its apps have been downloaded over 600 million times around the world and have rated over 4.3 stars in the App Store.
The new Super Wings app will include puzzles and educational games that support a number of different learning areas, encouraging language, music, painting, reasoning, coordination and visual skills.
“We are thrilled and excited about this new partnership with Edujoy,” commented Antoine Erligmann, vp international, media, TV/VOD and CP at Alpha Group. “Through their expertise on educational games, Edujoy will create a gaming app in line with Super Wings DNA, where kids will learn by playing.”
Abhi Arya, president of Sandbox Gaming, continued: “We are excited to work with Alpha Group on bringing to life one of its most recognised IPs and offering to kids worldwide fun and safe learning opportunities based around the much-loved, airborne characters.”
