Sales of reusable nursery products such as muslins, wipes, breast pads and nappies have risen by 400% as the consumer demand for more environmentally friendly products increases, reports Merrygoround UK, owner of the MuslinZ and Bright Bots brands.
Pass On Plastic -is a social movement aimed at encouraging individuals to choose alternatives to single-use plastic. It has been prolific in both the national news and across social media this month as individuals and businesses take on the #PlasticFreeJuly challenge and attempt to reduce their consumption of single-use plastic.
In particular, parents and carers of babies and young children are becoming much more aware of the environmental impact of using disposable items such as wipes, nappies and breast pads and are looking for alternatives.
Caroline Taylor, owner of MuslinZ, says sales of the re-useable range have increased by 400% in July. “We are increasing our production as the demand will continue to increase as more consumers switch,” she explains.
“In the last couple of months we have seen a massive increase in sales and they are getting such good feedback that the sales having increased even more because of that,” Caroline adds. “Which is good news for the planet and is more sustainable for the future.”
